Debunking Sustainable Investing Myths
Given the recent popularity of sustainable investing, it’s no surprise that a few misconceptions have come along for the ride. We debunk four common myths in this short video to help you separate fact from fiction.
Authors
Find out how you can make an impact with sustainable investing.
We’re here to bust some myths about sustainable investing so you can better understand your options and their impact.
Myth 1: Sustainable Investing = Environmentalism
Companies who embrace sustainable practices respect the environment, not only because they care about ecology but because it’s good business. But it’s not just nature; the business environment matters too. Being sustainable also means treating the people in your business with respect and managing the company with transparency and in good faith.
Myth 2: Sustainable Investing = Ethics
Sustainable investing isn’t just about avoiding ethically dubious sectors like tobacco, arms or alcohol. Exclusion is only one possible strategy for sustainable investing. Consider taking an inclusionary approach to ensure that the companies you invest in are managed in a sustainable way. This can help you better protect and enhance the value of your investments.
Myth 3: Sustainable Investing = Lower Yields
On the contrary, a sustainable approach to investing helps you take fewer risks and seize more opportunities. This translates into better performance over time for both companies and their investors.
Myth 4: Sustainable Investing = Trend
Sustainability is not a passing trend. It’s vital for companies with an eye on the future to consider sustainable investing, and it’s a must for investors looking for resilient, high-performing long term investments.
Watch the rest of our 'Sustainable Investing: A Beginner's Guide' series here.
Authors
Topics